One of the most important jobs of parents is to prepare children for school.  When Michael Wood, owner and founder of the now famous Leapfrog Company tried to teach his own son to read, he was met with many hurdles.  These hurdles prompted him to start developing content rich, educational software that was interactive and utilized a proven learning system.  Today, there are many Leapfrog products on the market that can help kids learn everything they need to succeed in school.  Perhaps one of the most impressive is the Leapfrog Letter Factory. 
 
The Leapfrog Letter Factory is a video that the entire family will enjoy. The video is filled with catchy tunes and learning information that makes it easy for very small children to learn their ABC’s.  And since the images in the video are so distinct and letter appropriate – kids are quickly able to identify both the upper and lower case letters of the ABC’s, but the sounds that they make as well. 
 
The Leapfrog Letter Factory is led by the cheerful and friendly Leapfrog character Professor Quigley and includes all of the other Leapfrog favorites.  Perhaps most entertaining to children is that each letter of the alphabet is represented by its own character, which is always busy doing something on screen.  For instance, the Letter J, jumps on the trampoline while K kicks karate chops. 
 
The tunes included on the DVD are both catchy and entertaining and most parents find that this learning video becomes a go-to movie during quiet time or during car rides.  The video is dedicated to teaching both letter recognition and phonics, which means that it is a necessary first step for ALL children starting school and definitely preempts reading. 
 
This award has been on the market for many years, but still remains a best seller for the Leapfrog Company.  Since its release, the Leapfrog Letter Factory has won over 650 awards from various educational and toy review boards.  One of the most impressive awards this learning toy has received is the Parents Choice award in 2004 and 2005, which seems to indicate just how highly it is valued by parents determined to be a part of their child’s learning process.  Additionally, it has been recommended by educators and is often included in many public school pre-K and kindergarten curriculums. 
 
Success with this product has been seen with children as young as 12 months old and can be a comprehensive plan for helping older children struggling with phonics to gain the knowledge they need to succeed in school.  The best part about the Leapfrog Letter Factory is that children love it for the detail and action, and often sing the songs and learn the material without knowing that they are learning at all. 
 
This product can be found for various prices, but normally costs under $20.  Not only is it affordable but it is proven effective!


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